Doubled weekly bookings and cut lead cost by 47% in 90 days

year

2024

Client

Optimum Chiropractic

timeline

3 months

year

2024

Client

Optimum Chiropractic

timeline

3 months

year

2024

Client

Optimum Chiropractic

timeline

3 months

The Challenges

Flatlining Growth

Clinic was stable, but weekly bookings hadn't grown in a year.

Ad Budget Waste

Boosting posts and running Facebook ads with no clear results.

Too Many No-Shows

Form leads and call-ins weren't converting into reliable bookings.

The Challenges

Flatlining Growth

Clinic was stable, but weekly bookings hadn't grown in a year.

Ad Budget Waste

Boosting posts and running Facebook ads with no clear results.

Too Many No-Shows

Form leads and call-ins weren't converting into reliable bookings.

The Challenges

Flatlining Growth

Clinic was stable, but weekly bookings hadn't grown in a year.

Ad Budget Waste

Boosting posts and running Facebook ads with no clear results.

Too Many No-Shows

Form leads and call-ins weren't converting into reliable bookings.

The Solutions

Search Ads With Appointment Intent

We focused ad campaigns on treatment-based keywords to attract urgent, high-intent patients.

Funnel Rebuild and Optimization

We rebuilt the marketing funnel around one goal - direct calls to the front desk.

Tightened Local Radius

Targeted only zip codes they could realistically serve same-day or next-day

The Result

70%+

Call to appointment conversoin

64%

New patient revenue up 64% within 90 days

2x

Weekly bookings

Other

impacts

 we made

Other

impacts

 we made

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Booked 26 new patients in 6 weeks after switching from socials ads

3x

Increase in new patient calls within 6 weeks

80%

Of incoming calls resulted in scheduled consulations

1st

Associate hire initiated after month two

Google Ads

Landing Page Build

New Patient Acquisition

Booked 26 new patients in 6 weeks after switching from socials ads

3x

Increase in new patient calls within 6 weeks

80%

Of incoming calls resulted in scheduled consulations

1st

Associate hire initiated after month two

Google Ads

Landing Page Build

New Patient Acquisition

Booked 26 new patients in 6 weeks after switching from socials ads

3x

Increase in new patient calls within 6 weeks

80%

Of incoming calls resulted in scheduled consulations

1st

Associate hire initiated after month two

Google Ads

Landing Page Build

New Patient Acquisition

Added 39 new families to patient base with consistent weekly calls

2.3x

More consistent weekly bookings

90%

Of new patients booked repeat family appointments

85%

Call-to-appointment conversion rate

Google Ads

Landing Page Build

Ad Messaging

Added 39 new families to patient base with consistent weekly calls

2.3x

More consistent weekly bookings

90%

Of new patients booked repeat family appointments

85%

Call-to-appointment conversion rate

Google Ads

Landing Page Build

Ad Messaging

Added 39 new families to patient base with consistent weekly calls

2.3x

More consistent weekly bookings

90%

Of new patients booked repeat family appointments

85%

Call-to-appointment conversion rate

Google Ads

Landing Page Build

Ad Messaging